This is done in the conscious mind, where the individual is aware of the suggestion he or she is being given. When an individual is told to do something, he or she generally thinks about the positive and negative consequences, and then decides whether or not it is a good idea. There are many ways in which a suggestion can be delivered to the audience, and you will see some such methods discussed in the advertising section of this site. A subliminal message is not intense enough to produce a sensation but has sufficient intensity to influence the behavior and mental processes of one’s mind. ” The threshold of consciousness is the dividing line between something that can be processed by the conscious mind and something that enters the subconscious mind without any such processing. By definition, the word subliminal means “below the threshold of consciousness. Neither of those assumptions are entirely true. The typical human being probably thinks that he or she is not affected by subliminal messages because they either do not work or are illegal.
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